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The American Journal of Health Promotion  is a peer-reviewed journal on the science of lifestyle change.   The editorial goal of the American Journal of Health Promotion is to provide a forum for exchange among the many disciplines involved in health promotion and an interface between researchers and practitioners.
The Art of Health Promotion is a newsletter for practitioners published in each issue that provides practical information to make programs more effective. 


 Michael ODonnell

 From the Editor

 Editor's Notes: March/April 2014


  Michael P. O'Donnell, PhD, MBA, MPH


Four Lenses Through Which to Develop Wellness Incentive Policies 

Employers had to scramble to develop policies for their Wellness Incentives in time for their Fall, 2013 Open Enrollment deadlines, and are already refining policies for the 2014 Open Enrollment period. Employers are encouraged to consider six policy elements and to view all of them through four lenses. The policy elements are: (1) Number and Types of Behaviors and Outcomes to Target. (2) CostPositive, Neutral, or Savings Approach. (3) Maximum Incentive Value and Allocation of Incentives. (4) Ratio of Types of Incentive Structure for Reasonable Alternative Standards. (5) Numbers of Cycles of RASs. (6) Access and Allocations for Family Members. The lenses are: (1) What drives healthy behavior? (2) What is equitable? (3) What is sustainable? and (4) What enhances employee morale?  <<full article>>



What Works Best in Health Promotion?
Perspectives of the Top Program Managers and Scientists


Core Conference:  March 26-28, 2014
Intensive Training Seminars:  March 24 & 25, 2014
The Broadmoor | Colorado Springs, Colorado


Thanks to all who attended and helped to make the 24th Annual Art & Science of Health Promotion a Great Success!


Definition of Health Promotion


Health Promotion is the art and science of helping people discover the synergies between their core passions and optimal health, enhancing their motivation to strive for optimal health, and supporting them in changing their lifestyle to move toward a state of optimal health. Optimal health is a dynamic balance of physical, emotional, social, spiritual, and intellectual health. Lifestyle change can be facilitated through a combination of learning experiences that enhance awareness, increase motivation, and build skills and, most important, through the creation of opportunities that open access to environments that make positive health practices the easiest choice.

Michael P. O'Donnell (2009) Definition of Health Promotion 2.0: Embracing Passion, Enhancing Motivation, Recognizing Dynamic Balance, and Creating Opportunities. American Journal of Health Promotion: September/October 2009, Vol. 24, No. 1, pp. iv-iv.

 Physical     : Fitness. Nutrition. Medical self-care. Control of substance abuse.
  Emotional  : Care for emotional crisis. Stress Management
  Social         : Communities. Families. Friends
  Intellectual : Educational. Achievement. Career development
  Spiritual     : Love. Hope. Charity.