How to Design Workplace Health Promotion Programs, 5th Edition By Michael P. O'Donnell, PhD, MBA, MPH, Editor-in-Chief and President, American Journal of Health Promotion Price Shipping & Handling $24.95 each $5.00 (first copy) $2 $2.00 (each additional copy)

This workbook describes a comprehensive three step process for designing workplace health promotion programs.

1. preparing for the design process,
2. collecting the appropriate data to plan the program including conducting a prospective cost benefit analysis,
3. selecting program content, developing the administrative structure and outlining the evaluation plan.

Programs are described in the context of the five dimensions of optimal health:

1. physical health
2. emotional health
3. social health
4. spiritual health
5. intellectual health

and to recognize the three levels of programs:

1. awareness
2. behavior change,
3. supportive environments

Figures and tables include:

• typical costs of the basic program options,
• stage appropriate behavior change strategies,
• best programs for specific health and organizational problems,
• questions to pose in interviews with top management
• sample questionnaire to use with employees
• a grid to estimate the impact of different levels of programs on organizational goals.

The first four editions have been utilized by thousands of organizations to develop effective programs. This fifth edition has been updated to reflect the characteristics of the best workplace health programs identified through a nationwide bench marking study. These include:

• linking programs to business goals,
• including incentive programs,
• creating a supportive culture,
• cultivating top management support,
• effective communication,
• conducting program evaluation,
• communicating the results effectively,
• developing a strong budget.

It also recognizes six major program models:

• traditional
• neo-traditional
• incentive focused
• mail-based
• pleasure-based
• technology-based
• hybrid model